Datalift

Our expertises

At DataLift, we combine a deep understanding of business challenges with data/tech expertise to support you in unlocking the value of your data. We act as an accelerator for your transformation projects around these challenges.

UNDERSTANDING BUSINESS CHALLENGES

Tailored approaches (BI solutions, training, insights…) to support your decision-making.

We have the ability to fully understand the business issues your teams face and work in the following key areas:

  • Marketing & Media: 360° brand diagnosis, Marketing Mix Modeling (MMM), portfolio & innovation strategy, consumer insights
  • Category Management: category strategy, promo/assortment recommendations and tracking, distribution networks, shopper insights
  • Revenue Management: promotional ROI, pricing strategy, mix optimization
  • Sales Management: commercial strategy, client business planning
  • Trade Marketing & Field Sales: targeting and sectorization, field sales objectivation, in-store sell-out, activation ROI
  • Supply Chain & Logistics: demand planning, shelf-out-of-stock analysis, market forecasting

 

DATA & TECH
EXPERTISE

A thorough knowledge of your business data, combined with the technical skills to make the most of it.

We map, integrate, and manage your data sources so you can maximize the ROI of your data assets.

 

  • Inventory of your data (sell-out, sell-in, finance, promotions, etc.)
  • Unified view and creation of advanced KPIs
  • Co-development of your BI solutions

PREPARING FOR THE AI REVOLUTION

AI is redefining the rules and the daily work of your teams. To fully leverage it, two key levers are essential:
OUR SERVICES

Structure your data assets

High-quality, well-organized data is critical to fully exploit AI capabilities (machine learning, chatbots, etc.)

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Train your business teams

To use AI effectively, your teams need to master data and business analysis concepts.
We help you turn this revolution into an opportunity by placing your business teams in the best position to embrace it confidently.

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WHY CHOOSE DATALIFT

ABOUT US

INDUSTRY EXPERTISE

Deep knowledge of practices and challenges in Consumer Goods (FMCG, Consumer Health, etc.).

Tailored approaches

Co-built solutions adapted to your needs, enabling quick and pragmatic action. We fast-track your projects.

People-focused

Behind data/tech topics lie people and transformation issues. We work hand in hand to embed a data culture within your teams.

BUSINESS IMPACT

Our goal is to help your teams make the right daily business decisions and empower them to measure their impact.

ABOUT US